Project title
Shrimp’s House
Disciplines
Interiors and lifestyle shop supporting indie makers
UX, UI, E-commerce, Branding
Shrimp’s House is a new online shop that supports independent makers through limited edition collaborations.
I worked with founder Elle Judge (also my wife) to create the brand and website.
Little and often
We have taken a pragmatic and lean approach to launching the brand and site. Both continue to evolve as we respond and adapt to how the shop changed in terms of the product range and what works with customers.
This meant that we launched the first version of the site within weeks. That version remained live for several months, it helped us learn about the exacts needs and requirements of both the site and customers.
The second iteration was then launched which boasted a stronger visual identity.
